Deutsche Bank

Americas Foundation commits USD 1.4 million to cultural organizations

January 25, 2012 │ New York

The funds to 15 New York City arts and cultural organizations were awarded on a competitive basis through the Foundation’s long standing Arts & Enterprise initiative which supports the role of cultural institutions in facilitating community revitalization.

The grants were awarded to organizations that proposed initiatives that use emerging technologies to further their educational programming, reach new audiences, engage new artists and maximize their own efficiencies.

One of the recipients, The Brooklyn Children’s Museum, plans to use the grant to offer an exhibition design tool and an online sharing community to engage children through the interaction with art and objects in their Digital Media Center. “Kid Curator” will allow young users to create original exhibitions by accessing images from the Museum’s collections as well as uploading images they source on their own. The children’s virtual exhibitions will be accessible to the public through the Internet and mobile device applications.

Another recipient, The Queens Museum of Art (QMA), will create an Arts and Digital Literacy Program that offers visitors the opportunity to develop content based on personal experiences and interests. The program will use interactive technology such as QR codes, mobile devices and tablet PCs, which will be accessible in multiple languages over time. The program aims to bridge the digital divide amongst the Borough’s multitude of non-English speaking immigrant communities.

Deutsche Bank launched the Arts & Enterprise program a decade ago to encourage the use of arts, culture and the creative sector to stimulate community revitalization and neighborhood economic development. Since its launch, Deutsche Bank has deployed more than USD 6.6 million to 42 arts and community organizations in the New York area.

For more information on the Deutsche Bank Americas Foundation, click here.

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